Phasing Out Supply Management: Lessons from Australia’s Dairy Industry finds that Canadian consumers and the dairy industry could both benefit from phasing out supply management. In fact, immediately following deregulation of Australia’s dairy industry in 2000, the price of milk dropped 12 cents per litre, and farm gate prices—the price farmers receive for their product—increased 56 per cent. Australian milk farmers now export about half their product, making dairy the country’s third most important agricultural export after beef and wheat.